Identity, Packaging, Campaign
United Sodas Of America
United Sodas of America came to us to help them challenge the “soda quo.” Their flagship pack offers 12 unique flavors that are low in sugar, but high in flavor.
We’ve been with this brand since its inception—crafting its identity, colors, packaging, tone of voice, and the personality of its flavors—around the core belief that variety unites. The brand’s colorful minimalism simplifies the soda can into an American icon with incredible shelf presence.
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