Pavise
Pavise
Founder and CEO Sophie Bai, one of the world’s preeminent bio-cosmetic scientists, approached CENTER to name and build a suncare brand that would challenge the status quo by bringing a touch of luxurious fashion into the laboratory.
Enter Pavise—an advanced biotech company on a mission to break conventions of the skincare industry and take sun protection for every skin type seriously through meticulously researched, breakthrough technology. Named for the 14th-century full-body shield, Pavise offers the ultimate invisible defense against UV-induced skin aging through proprietary technologies built around molecular nanodiamonds.
Inspired by the electrifying and intensely-saturated visuals produced under the microscope, the packaging system features a vivid 3D recreation of Pavise’s patented DiamondCore® Shield, balanced by a refined typographic system that instills trust and embodies a brand rooted in extensive scientific research.
TEAM
Andrew Galloway
Ciaran Brandin
Pete Freeman
Rob Oechsle
Ellie Jepsen
Hanna Pulis
Kevin Batory
Forrest Huu Ta
Madeline Beard
Ashleigh Bowring
Justen Blaize
Rhianydd Hylton
Alex Center
CREDITS
Molecular Animation: Living Thing Studios
Photography: Tom Corbett
Brand Strategy: Nathan Manou